Don’t Kill Words! Urbangarde Spreads Propaganda in the New MV, “Kuchibiru Democracy”

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Don’t Kill Words! Urbangarde Spreads Propaganda in the New MV, “Kuchibiru Democracy”

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Yet again, the traumatic rock band “Urbangarde” has released a work addressing unsolvable problems. The title is “Kuchibiru Democracy,” and it is the lead track on their new album “Showa 90 Nen” slated to be released on December 9th. It seems the work sounds alarm bells concerning the confused modern world, interpreting it as an extension of the Showa period. (The current Japanese era is “Heisei.” Showa is the one prior, from 1926-1989.)
In the music video, Urbangarde members give speeches while dressed in military uniform. The audience, presumably their supporters, wear gas masks and wave flags. It is a stirring video.

The powerful melody is the opposite of an enumeration of abstract words. It is like a war song which, combined with the electronic sound of the opening, leaves quite an impression. The thrill-inducing words seem to be channeled directly into one’s brain.

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According to Temma Matsunaga, this clear proclamation is followed by very emotional guitar and piano solos. You can sense the bloodlust in opposing eras.

The below is an urgent proclamation Matsunaga Temma makes in “Kuchibiru Democracy.”

“Showa year 90.
Occasionally at war, the world is getting made.
Lipstick missiles fall from the sky, ensuring girls remember make-up and kisses.
The sole means of resistance to war is freedom. Love.

Occasionally at war, the world is being produced.
Unknown to people who do nothing but gaze at LCD screens, the war has already begun.
They are all already ghosts.

Don’t kill words.”

What in the world kind of democracy is Urbangarde attempting to create?
After songs recorded on the album, they plan to release music videos for other songs. Let’s await their next proclamation.

Artwork for Bonus Poster 1

Artwork for Bonus Poster 1


Artwork for Bonus Poster 2

By the way, it appears that this work, which contains radical expressions including depictions of mushroom clouds, is predictably prohibited from being broadcast on Japanese broadcasting stations.
In Japan, music videos (MV) are sometimes called promotion videos (PV); he himself describes this video as a “Propaganda Video”.

“Don’t kill words.” The real meaning that he sought to express in these words and the darkness within himself must be very profound.

The statement for “Showa 90 Nen

The intersecting past and future, that’s the present. Life and death.
The year 90 of the Showa Era is a parallel version of 2015 engulfed in war. Ghosts roam the streets, they talk on the internet and pursue an illusion of life. The social networks all the people use to manage information control them and impose language regulations.
Finding Tokyo turned into ruins, ”Don’t Kill, Don’t Kill, Don’t Kill the Words.” is the band’s first and an extremely conceptual album.

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Showa 90 Nen / Urbangarde
Showa 90 Nen [w/ DVD, Limited Edition]

SHOUWA 90 NEN / Urbangarde
SHOUWA 90 NEN [Regular Edition]

Related Link
Urbangarde official website :
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Kenji Harada

The venerable Japanese word "kawaii" is not the adjective "cute"; it is just a word used to communicate the state of mind of feeling love for something.

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