Emotional Scars Never Fade in the MV for DEEP GIRL’s Second Single “I kill”!
[Warning: The MV contains graphic scenes that some viewers might find disturbing. Viewer discretion is advised.]
Bullying. Wrist cutting. Suicide. Enjo Kousai. Identity Loss. Loneliness. Fear. Desperation. These are some of the themes running through the MV for DEEP GIRL’s second single, “I kill” (release date: February 17)!
The video re-enacts Mashilo Suzukawa being brutally bullied in school, physically and verbally. But the bullying does not end there. Snapshots of cyber bullying are shown in some scenes where she was called fat, disgusting and told to disappear.
In Japan, such cases of group bullying exist and little is done to stop it. The victim is bullied in silence, and in a few cases, leads to suicide, as shown in Mashilo’s opening scene. With a father consumed by work and a mother who busies herself with cooking delicious meals for her, Mashilo feels that there is no one who she can speak to about her problems, leading her to apologize to them for taking her own life.
Some girls who have lost their identity resort to enjo kousai (literally “compensated dating”, a euphemism for prostitution), thinking that with money, they are able to get a better life. But through the work, they realize that they are nothing but just a transparent doll to their clients. Without a home to return to, and neither family nor friends to talk to, some feel that suicide is their only way out.
Lyrics of this song were written based on experiences that the members have experiences or heard about from friends. The core message of “I Kill” seems to be: “Start listening to those who are bullied before they do something that can’t be taken back.”
“I Kill” comes in 8 different versions: 6 member editions, one group limited edition, and one group regular edition. Just as with their debut single “Deep Girl”, a long list of benefits will be offered for fans who purchase multiple copies of the single. The long list goes all the way from free admission to their solo concert on March 27th (1 copy) to a 10-hour date with the member of your choice at Tokyo Disneyland or Disney Sea (1,000 copies)!
DEEP GIRL Official site: http://www.deep-girl.com
DEEP GIRL Official Twitter: https://twitter.com/deepgirlrock
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